Hey all. Bruins decided to discontinue their commemorative hard tickets and replace them with "Season Ticket Holder Passes." I wrote an email to my Season ticket rep voicing my disappointment with the decision and the trend it represents.....
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Hey Bryan,
I know for a fact this is not the only email you will receive on this subject. Just wanted to reach out and sort of vent my frustration. This is no way directed at you or an indictment on you. Your customer service has been exemplary and I hope they give you a raise.
However, You are my direct connection to the organization and I hope that maybe you can pass this along to the "powers that be" regarding the decision to discontinue the commemorative season tickets.
Besides the obvious massive discount on prices, the commemorative season ticket books are probably the best perk of being a season ticket holder. They are great for gift giving. When I attend a game that I want to commemorate, I can use my "commemorative ticket" to do so. Both of these things I can no longer do.
Discontinuing these tickets in conjunction with raising my ticket prices nine percent makes me feel less valued.
Look, I get it. I understand how business works. The commemorative tickets cost money to produce. I don't know how much they cost, but I can imagine when you have to produce 17,565 of them, it probably isn't cheap. So when a business tries to cut costs, they look at what costs can be cut that will not affect revenue. The market demand for the Bruins is very high. You have a STH waiting list a mile long with fans ready to take our place. So you know you wont lose ticket revenue by cutting this cost.
Just don't hide behind the veil of "Enhanced Security." While that may hold some truth, It is disappointing to hear that when we season ticket holders are being squeezed to improve the bottom line. We know there is nothing we can do. Even relinquishing our tickets wont do anything because there will always be someone who will take our place.
Long story short, I feel less valued as I pay the Bruins more money. I just hope this resonates in some capacity. I would like to be a season ticket holder in perpetuity, please don't price out your blue collar fan base or forget that STH's are a valuable asset, replaceable or not.
-Brian
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This decision STINKS.
